I’m not sure if my process is right or not. It starts with a request or a perceived need. Once this is established, I begin the brainstorm. This step varies from time to time. It may include mind maps or just staring i at a blank white wall received for this purpose. Once I have a direction, I begin research. This involves exploring reference materials, textures, type, objects, etc. Next, I start sketching out ideas. I find this works better for me if it is not inside a sketchbook. I used junk mail, napkins, my skin, and what not. Once the idea is mentally approved, I created a very rough composition that blocks out the different components of the design. This is then presented to the client and discussed. If it is approved, I move on to refinement and making the final composition. If not approved, I gather feedback from the clients and start over at the research phase. I think my process is effective. It might not be perfect but it saves me time.
I think overall that my easy going nature allows me to work well with others. I also think my ability to get lost inside the process allows me to continue working on the idea until a successful solution is produced.
Wade,
I don’t believe you give yourself enough credit for your method. You reduce it down to simplified stages, but the process is clearly evident. Might I ask, when you receive the request (or perceived need) do you collaborate with the client to clearly establish their end-goals and possible long-term outlook. I find very frequently that my clients may say one thing but upon interviewing them further I find a more direct path to their needed product over what they may have initially considered.
What would you say are some areas in addition to the client that your process could benefit from either cross-cultural or cross-discipline collaboration?