That looks about right… my design process illustrated. It looks a lot like “Design Process” after Tim Brennan (~1990). In Hugh Dubberly’s “How Do You Design?” he talks about a bunch of different design processes.  The are a couple that I feel I really can relate to.

The first process would be the Tim Brennan example I have pictured above. Tim Brennan says “Somebody calls up with a project; we do some stuff; and the money follows.” In the corporate world I feel like this is my process. My boss tells me what project is needed, I do some stuff show him, he tells me more stuff to do and I get a paycheck. It was mentioned in the Unit 7 of GRDS 701 by Professor Trudy Abadie, ” some designers fall into the trap of some corporate cultures where the work of the designer is somewhat undervalued, based on strict corporate guidelines and formats that restrain the creative work the designer is capable of doing.” I feel like I was falling in that trap.

Expanding the two-step process after Don Koberg and Jim Bagnall (1972)

Accept – Analyze – Define – Ideate – Select – Implement – Evaluate

I feel like I use these in my current application of design process for SCAD. It has been a while since I have had to implement these tactics but it have been refreshing. I think my favorite part of this design process is the Ideate portion. Brainstorming and diving deeper into the subject is my favorite part. I love trying to find unique and clever ways to display my messages to my audience. I have a freedom that does not exist in my everyday corporate life. Though I was given a project and I used this design process technique to develop my idea for the projects. So maybe I can continue to do that in the future for non-regimented projects.