This is audio-visual presentation is for my Graphic Design MFA thesis entitled Ethical Persuasive Technology as a Cultural Force. If you have just 8 minutes to watch it, I promise it is both explanatory and visually entertaining.

Thesis Proposal Video (really worth a quick peek! >>) http://vimeo.com/61531441

Thesis Written (truncated version attached, in case you are feeling inclined to do some reading >>) ehope_thesis_short_written

Thesis Infographic Outline (<< visually fun and informative)

Introduction:
Ethical Persuasive Technology as a Cultural Force

     The role of the designer in human-computer interaction is that of an experiential guide for the development of artifacts that influence culture by reshaping how societies function. Mobile computing represents a paradigm shift in societal expectations of design, thereby necessitating a shift in how designers create artifacts as a response to those cultural and social expectations. As technology becomes increasingly mobile, the materiality of digital artifacts creates a digital revolution in which the social lives and culture of users become embodied in the actions of the user. Designers need effectual methods to overcome the potential conflicts arising from these interactive experiences, in addition to sustaining the privacy and dignity of the user, brought about by changes in the digital culture and society.

Interaction designers evaluate usability and the user’s experiences, although currently limited to observable behaviors with the digital artifacts in use. This negates a concern, or at best skims the surface, for how users engage with the information supplied and how these artifacts affect the user’s life. Integrating the components of persuasive technology and technological mediation provide an effective framework for designers to create ethically responsible artifacts. This study will clarify the opportunities for valuable insight gained through understanding how digital environments influence society and culture.