Oct 4
unkind information
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Can you see the difference between each two pictures which are in a line? When I saw this advertisement firstly, I couldn’t find the difference and I don’t have any idea about Elliott company. If you have hawk eyes, you can find the difference of the view outside the window. That’s it! This advertisement is about a mover company. The company wants to say “We can move and set your all funiture like it used to be.” So these pictures used tiny difference to emphasize it. But it is difficult to understand this ad for some people who don’t know the company’s name like me. I feel it is a very unkind advertisement.
4 commentsOct 4
unnecessarily sexual image
This advertisement seems successful to hook our attention with a sexual image. What else? Can you find out what this ad really wants us focus on? You may think it is about a tattoo, a condom, a bathroom or shoes of the womenâs in this picture. However all your guess are wrong. This picture is advertising a fragrance for men and women made by Candies. I was curious this company so I researched it and I realized it is a company for womenâs stuff such as a clothes, bag, accessories and shoes.Â

When I accessed the website of this company, I was not able to find any information about the fragrance. In this picture, you can recognize that there are small fragrance bottles on the washstand on left side of two people. I donât think itâs quite enough information if I want to buy it in a store. I should describe the shape, the color of this perfume and probably even this ad. Even though I have had a look this advertisement several times carefully, I donât get even the name of this product.
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1 commentSep 28
Too much touch will kill you.
This advertisment is about a mobile phone, SKY Presto; Sky is the company name. And it is taliking about its new fuction that we can listen to the music with just one touch.The reason why I like this advertisement is most sky mobile phone AD are very simple but impactful. I like the design of sky mobile phone, too. My previous cell phone was made by Sky. I want to be a cell phone designer so I am interested on this kind of AD.
4 commentsSep 21
Feed my hungry young mind!
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I was born in Seoul, Korea. I studied the science department in my high school but I changed my major after graduation so I studied one more year to go university as a design student. After I became a university student, I have been in Brisbane, Australia for 1 year to study English. When I was at there, I had some chances getting to know a lot of things about different cultures hanging out with various foreign friends. To be honest, I didnât really try to study English with my text book but having fun with my friends helped me to study English spontaneously. The most exciting thing I felt was huge merit of English because I was able to share my experience and my thinking with someone who is from abroad almost every time. It might make me to be here now as a SCAD student, I reckon. I have majored industrial design at my university and I still want to study more about it so thatâs why I am here. Especially designing a mobile phone is very attractive for me. Since I had my first mobile phone, it has been the most interesting toy for me. I think that the design of mobile phone leads the changing modern society situation rapidly. The mobile design which the rapid change of design is applied to makes me diligently research a design trend and userâs desire. I do take much more interests in new mobile design, specification of mobile phone and its interface than a function of new cosmetic. One day, I had an experience to participate in seminar of Sung-Gul Hwang, Seoul CXD Representative of Korea Motorola Inc. I deeply impressed his seminar about dedicate design progress of mobile phone and a role of mobile phone design in design field again. Then, I had several chances to visit mobile design part of Korea Motorola Inc. This experience made my goal firmly. I am studying English now but I am really looking forward studying in industrial design part soon. I hopeto make design butterfly effect through passionate study of SCAD for better design world.
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3 comments









