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We were assigned to create a broadcast network identity (not the logo really, just a commercial spot/bumper/etc). Of the options we could choose from, I picked History Channel. (Other choices were Spike TV, CMT, NBC, and Univision).

Above is my 3rd concept, the last one I created, and in my opinion – the weakest. The “H” logo is supposed to be a window into the past – if you look closely, you’ll see that inside the “H” is an older photograph of the same scene in New York, from the 1970′s. I would have liked to have found an even older “before” picture, from say the 1940′s or earlier, but it’s hard to find current-day pics and older ones that match up so well and are of decent quality. So, meh. Click through to see my better, prior concepts.

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